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BRANDING

Problem: Establish a visual identity system.​

 

William Cole has a passion for making health and wellness a lifestyle for individuals and organizations in the Washington Metro Area. Having over a decade of experience and dozens of professional certifications on personal training and nutrition, William was ready to create a unique visual identity for his brand to set him apart from his competition. 

 

I created a logo mark along with establishing the color palette and typography. This was all utilized to establish a responsive website along with the initial wearables for the brand. 

 

 

Branding

Problem: Establish a visual identity system.

 

As Dr. Teddy Reeves, of the National African American Museum of History and Culture, has a passion for religious studies with a concentration in millennial engagement, Mr. Reeves turned to me when he decided to establish a new conference called gODTalk focused around Black millennials, faith and conversation.   

 

I created the wordmark gODTalk by using a lower case "g" for the word "gOD' to highlight the ways in which this project will "transgress" traditional boundaries and literal designations of that which is considered scared. 

Problem: Establish a visual identity system.

 

When Santia Isidore of Isidore Interiors decided to embark upon establishing an upscale interior design firm in the Washington, DC area she turned to me to design an identity system that was elegant and timeless. Her clientele base is high-income influencers in the Washington DC Metro area.

 

I created a unique logo utilizing the first and last initials of the company name along with establishing the color palette and typography for the brand.

Problem: Establish a visual identity system.

 

When Michael Roy, Esq was looking to start his own law firm to represent sports and entertainment talent he expressed the desire to have a timeless logo that was easy to place on documents. 

 

I created a unique letter mark utilizing the first and last initials of Mr. Roy's name along with establishing the color palette and typography.

Problem: Establish a visual identity system.

 

When Mr. Henry Stewart decided to embark upon establishing a high fashion consulting agency for men in the Washington, DC area who are looking for help for the big wedding day, or a formal presentation he turned to me to design an identity system that was fun,
edgy and timeless. 

 

 

I created a unique letter mark utilizing
Mr. Stewart's first and last initials along with establishing the color palette and typography.

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